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Webinar

Understanding Customer Data to Drive Optimal Experiences | Experts

Event Overview

Consumers of all kinds have rising expectations when it comes to their digital experiences with a brand. Perhaps nowhere is this more pronounced than in the gaming industry, where player expectations are at an all-time high. Watch digital product expert Manju Palakkat and gaming consulting Kyle Lindsey dive into best practices being deployed in the media and entertainment space and how they can be applied to your organization.

Featured Speakers

Manju Palakkat

World Wide Technology

Dir, Digital Product

Manju Palakkat is a visionary leader and strategist in the field of artificial intelligence and digital transformation. She is currently focused on developing and implementing AI-powered solutions to enhance digital user experiences and drive digital transformation. She brings strategic leadership and ability to blend technological innovation with business objectives across diverse industries including Media and Entertainment, Finance, Healthcare, Energy & High Tech.
Kyle Lindsey

World Wide Technology

Principal Consultant

Over the last 25 years, Kyle has bridged the gap between the worlds of Engineering, Sales, and Business Development. He excels at addressing the business challenges his customers face and aids in attaining success by addressing them with the latest technologies. In his current role, he works with some of the largest Service Providers in the US and the most innovative Video Game companies in the world. Partnering with them on complex multivendor solutions that focus on advanced technologies.

What to expect

This episode of WWT Experts is part of a four-part series focused on the evolving IT landscape and how it's reshaping the media and gaming industry. Episodes are published exclusively for registered users of the wwt.com platform. The series will cover:
  • Data privacy and protection in the digital age.
  • Strategies for becoming more data driven and security conscious.
  • The blurring lines between the digital and physical experience.
  • The vital role of data centers and the public cloud to manage large-scale content delivery.

Goals and Objectives

Learn about emerging trends in the gaming industry; understand the symbiotic relationship between employee experience and customer experience; hear about how AI is driving personalization at scale; and gather priorities to drive user experiences moving forward.

Who should attend?

Media and gaming executives looking to differentiate their brands; gamers interested in how the digital landscape is shifting.

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