Data-driven organizations create more strategic, purposeful customer experiences that lead to higher customer engagement, increased loyalty and increased revenue. AI is a key component for gathering and analyzing data in real-time to make smart decisions quickly. However, many leaders struggle with unlocking the value of data and bringing AI into the mix. It shouldn't be this difficult. We know leaders want to become more data driven. And AI can act as a key accelerant. Join WWT Managing Director of AI and Machine Learning Tim Brooks as he answers that question plus discusses specific ways AI is being used to get the job done. Tim also outlines practical steps organizations can take now to become a company built around data as they shift toward making more data-informed decisions.

Great customer experiences increase loyalty, spurs growth and enables you to continue investing in technology to unlock even greater experiences. But too often, disjointed IT systems and siloed data stand in the way. Join WWT Director of Digital Products Chris Douglas as he talks about how unified commerce ties it all together — breaks down silos across IT systems to provide visibility into customer data, e-commerce, order fulfillment, inventory management, customer relationship management (CRM), point-of-sale (POS) systems and more.